Founded in 2006, Simply Supply Chain works with its primarily FMCG client base applying its retail and manufacturing experience to improve availability and reduce the cost to serve through the entire supply chain from source to shelf. 

SSC has developed a range of market leading tools to help clients unlock the value in their supply chains with particular emphasis on strengthening and aligning partner trading relationships by adopting the best in class ways of working to deliver improved sales and customer service performance at lower cost.

We deliver incisive insights and provide robust project and change management to deliver sustainable results fast. Typically delivering quick wins within 1 month with a typical payback period of 2-3 months vs our fees and savings in the range of 20-30%.

Our in depth knowledge of the retailers and manufacturers within the FMCG sector is further enhanced by the collaborative workgroups we run with suppliers and retailers, specifically focused on sharing best practices and reducing both parties’ costs to serve.

As a result, not only do we apply Lean and World Class Manufacturing principles to develop best-in-class solutions, we also understand how to deliver competitive advantage by targeting the areas of greatest benefit to both retailer and supplier.

For a showcase of our work including our ebooks, please click here


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Jonathan Kittow


Jonathan founded SSC in 2006, combining a holistic understanding of the end-to-end supply chain with a fast track application of industry leading tools and techniques. Click here for work from Jonathan.

Tim Knowles

Senior Consultant

Tim's direct style combines a forensic mind with a deep understanding of the World Class supply chain, helping design, deliver or outsource high-performance networks for many leading brands across the Retail, Consumer Goods and Hi-tech sectors. 

Chris Moss

Senior Consultant

Chris’ experience heading up the end-to-end project team for a leading retailer, working with suppliers to unlock inefficiencies within the supply chain to improve availability and reduce the cost to serve, is now helping suppliers reap similar results.  

Steve Drury

Senior Consultant

Steve has spent 25+ years applying his statistical training to help solve many of the practical challenges faced by planners forecasters and demand managers and improve S&OP processes in leading branded FMCG and industrial product suppliers.

Craig Fletcher


Craig has 15+ years’ experience leading supply chain change in blue chip FMCG companies. His in-depth knowledge of S&OP and planning and managing business integrations is now helping suppliers deliver significant benefits too.

Richard Collyer


Richard combines data analytics with operational management experience to turn supply chain data into commercial insight, enabling operational teams to optimise network design and focus on performance and process improvement and cost reduction